UK entrepreneur Yasin Shariff founds Outsourced Marketing Agency FZCO to give UAE business owners clear targets, faster execution and reporting that ties spend to results
DUBAI, UAE — 26 August 2025 | OMA (Outsourced Marketing Agency FZCO), founded in December 2024, today announced its public launch in Dubai after a soft-launch period serving early clients and refining its outcome-driven approach to PPC, web design and analytics. The firm is led by Yasin Shariff, a United Kingdom–born entrepreneur who says too many owners are left with vague promises and shifting narratives instead of a plan.
OMA’s offer combines pay-per-click campaigns on Google and Meta with fast, mobile-first web design and end-to-end analytics. The approach is framed around clear commercial outcomes primarily qualified enquiries and cost per lead and weekly reporting in plain English. Campaigns and landing pages are developed together to ensure message match, while tracking connects calls, forms and WhatsApp clicks back to the source.
Shariff, who has commissioned agencies as a client and built teams himself, said the decision to base the company in Dubai reflects the UAE’s bias towards growth and delivery. “This is a market that moves quickly and expects results,” he said. “Owners aren’t asking for magic; they’re asking for clarity, speed and accountability.”
“I grew tired of hearing the same lines: ‘give it time’, ‘the market is volatile’, ‘we’ll review next month’ without a concrete plan,” Shariff added. “OMA exists to change that dynamic. We set targets upfront, we show our workings, and we adjust with discipline rather than excuses.”
The agency will focus on sectors where intent and speed matter: clinics and healthcare, restaurants and local services, e-commerce and professional services. Bilingual delivery in English and Arabic is offered where relevant to reach Dubai’s mixed audiences. Technology choices are pragmatic rather than fashionable: WordPress or Shopify for builds; GA4, Tag Manager and Pixels/CAPI for measurement; and a narrow set of KPIs that owners can recognise.
OMA says it will not promise guaranteed outcomes and will avoid long lock-ins. “No credible agency can guarantee a precise result,” Shariff said. “What we can guarantee is an honest baseline, consistent work and the discipline to improve week by week. That is how we intend to be judged.”
About OMA (Outsourced Marketing Agency)
OMA is a digital marketing agency based in Dubai. The company plans and manages PPC campaigns on Google and Meta, designs and builds fast, mobile-first websites and landing pages, and implements end-to-end analytics so advertising spend can be tied to business outcomes. OMA works with clinics, restaurants, e-commerce brands and professional services firms across the UAE.
Media contact
Email: hello@omaonline.ae
Phone: +971 50 848 7522
Website: omaonline.ae/contact
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